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FRANK NOTES: OkCupid Through the Wieden+Kennedy Looking Glass

In continuing to indulge the impulse to talk about creative content and campaigns we love here at Frank, we thought to write about the visual saturation and playful copy of Wieden+Kennedy’s wildly popular 2018 OkCupid campaign. Thanks to Maurizio Cattelan and Pierpaolo Ferrari, creators of Toiletpaper Magazine, the design serves up a kind of electric palette cleanser

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Owning It (Or Something Like That): On Creative Copywriting & Following Through

We're not here to tell you how to create content and present it to clients, friends, or this mess of a world. We are here to tell you: if it feels worthwhile, see it through even if you're sweating. Chances are it's worth it. 

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